I Help Your Portfolio Companies
Nail Developer GTM
Most developer-first startups struggle with positioning and go-to-market — not because the product is weak, but because they lack senior marketing muscle. 12+ years at JetBrains, Huawei, and 20+ startups. I help your portfolio companies ship GTM that works and scale with AI-powered automation.
The Challenge VCs Know Well
Your portfolio companies build incredible technology. But when it comes to explaining what it does, who it's for, and why developers should care — they freeze. The result: slow adoption, muddled messaging, and missed market windows.
Hiring a VP of Marketing at Seed or Series A is expensive and risky. Agencies don't understand developer audiences. What they need is a senior PMM who's been in the trenches at companies like JetBrains and can hit the ground running.
That's where I come in.
How I Work With VC Portfolios
Flexible engagement models designed for the pace and constraints of early-stage startups.
GTM Clarity Workshop
Half-day intensive with your portfolio company. I audit positioning, ICP, and GTM motion — and deliver a focused action plan they can execute immediately.
Half-day workshop + deliverableEmbedded PMM Sprint
I embed with a portfolio company for 2-4 weeks to own a critical GTM workstream — a launch, repositioning, or competitive response.
2-4 weeksOngoing PMM & Growth Retainer
Fractional PMM or growth leadership for portfolio companies that need senior marketing muscle without a full-time hire.
3-6 month engagementsAI Growth Agents
Custom AI agents that automate marketing, lead enrichment, and developer advocacy for portfolio companies — scaling output without scaling headcount.
Per-project buildsTrack Record With Developer-First Companies
Why VCs Partner With Me
Developer-First Expertise
12+ years in developer marketing, including 7 at JetBrains. I understand how developers evaluate, adopt, and champion tools — and how to build GTM around that.
Startup-Native
I've worked with 20+ startups across DevTools, Cybersecurity, and AI/ML. I know the constraints and what moves the needle at each stage.
Strategy + Execution
I don't hand off a strategy deck and leave. I embed with the team, ship work, and make sure the GTM motion actually runs.
Portfolio-Level Efficiency
Work with me across multiple portfolio companies. Shared frameworks, faster ramp, and consistent quality across your investments.
Best Fit Portfolio Companies
I work best with technical B2B companies where the product is strong but the GTM needs sharpening.
Let's Talk About Your Portfolio
Refer a portfolio company or schedule a discussion about batch engagements across multiple investments.